Residual Income: How To Make Money on TikTok

Getting out of the hustle and taking back ownership of your life is completely possible.  You're not crazy to dream about it.  Like any change - it will require creativity, experimentation, tenancy and curiosity.  It will require that you change YOU and YOUR LIFE.  The blog is part of a series on Residual Income Options - outlining ideas and action steps that you can take out in the world to create a slower, more authentic life for yourself.  

While it is a wealth of knowledge and helpful information, it alone won't get you where you want to go.  The thoughts, beliefs, habits, and routines you have now are what led you to where you are today.  The only way to successfully make a big change in your life is to change yourself in addition to taking actions in the world.  When you invest time, energy and money into both your inner and outer worlds with intention - you can do just about anything you want. 

If you're wondering how to get started on the inner stuff, you can follow me on social media, read more of my website, schedule a free session with me, or download my DIY Coaching Course, "The Stories We Tell Ourselves."

How To Make Money on TikTok

TikTok has revolutionized the social media landscape, providing an unprecedented platform for creative expression and viral content. Beyond entertainment, TikTok also offers opportunities to monetize your presence on the platform and turn your passion into profit. 

Build a Strong Following on TikTok

To monetize your TikTok presence, it's essential to build a substantial and engaged following. Focus on creating high-quality, original content that resonates with your target audience. Consistency, authenticity, and creativity are key to attracting and retaining followers. Interact with your audience, respond to comments, and collaborate with other TikTok creators to expand your reach.

Join the TikTok Creator Fund

TikTok offers the Creator Fund as a way for popular creators to earn money directly from the platform. Once eligible, you can apply to the Creator Fund and receive a share of the revenue based on the number of views your videos generate. Keep in mind that eligibility criteria may vary by country, and participation in the Creator Fund may involve certain guidelines and requirements.

TikTok Brand Partnerships and Influencer Marketing

As your TikTok following grows, you may attract brand partnerships and sponsored content opportunities. Brands often seek collaboration with popular TikTok creators to promote their products or services. Negotiate mutually beneficial deals with brands that align with your values and resonate with your audience. Create authentic and engaging sponsored content that seamlessly integrates with your TikTok style.

You can also take the initiative and reach out to people, brands and business that you want to work with.  When you're ready to take the this step, begin by making a list of products you believe in & already use that relate in some way to your niche and authentic self.  This can include things you use around the house or in your garden, clothes you love, foods you eat, or tools and equipment related to your hobby. 

To begin this process, create your "influencer" resume.  While the word "influencer" often brings an image of a millionaire teenage gamer on YouTube, it really is the best word to you because you are, literally, making money influencing someone.  So, let's own it.  Even if you only have a couple hundred followers right now - you can still learn how to present yourself in the best possible light to prospective collaborators. As you grow, your resume and clientele will grow.  Don't wait - just the act of building this document will help you gain clarity on your who you are and where you're going. 

For tips on creating this document, read this blog.  Also, I offer sessions on specific tools & tasks, including this one.  We can meet just once, or a few times, to build your resume together.  We'll zoom and screen-share and create your document together.  Yup, you'll leave our session with a shiny new influencer resume.  If you're interested, complete the Entreprenerd Inquiry, and I'll get back to you with more information.  This resume will also work for any other avenues of communication you've created, including YouTube, Instagram, TikTok or blogging. 

TikTok Live Streaming and Virtual Gifts

TikTok's live streaming feature allows you to connect directly with your audience in real-time. During live streams, viewers can send virtual gifts to show their support. These gifts can be converted into real currency, providing a direct way to earn money while engaging with your fans. Interact with your viewers, offer exclusive content, and consider setting up challenges or games to make your live streams more enticing.

TikTok Affiliate Marketing

Utilize affiliate marketing on TikTok by promoting products or services through customized affiliate links. When your followers make purchases using your affiliate links, you earn a commission. Choose products that align with your niche and audience's interests to maintain authenticity and trust. Be transparent about your affiliate partnerships and provide genuine recommendations to build credibility.  For more information on getting started with affiliate marketing on TikTok, click here. 

Selling Merchandise on TikTok

If you have a dedicated fan base, consider leveraging TikTok to sell merchandise. Create and promote your own branded merchandise, such as t-shirts, hoodies, or accessories, to your followers. Utilize TikTok's features like product catalog integration and creative videos to showcase and promote your merchandise effectively. Collaborate with print-on-demand services or set up an online store to handle fulfillment and shipping.  For more information, click here. 

TikTok's Content Creation and Licensing

: If your TikTok videos showcase unique and original content, consider licensing your creations. Companies or brands may be interested in using your videos for advertising campaigns or other promotional purposes. Platforms like Jukin Media and ViralHog specialize in licensing viral content, and they can help connect you with potential licensing opportunities.

Teaching and Consulting on TikTok

If you have expertise in a particular niche or skill, leverage TikTok to establish yourself as an authority and offer teaching or consultation services. You can create short educational videos, offer tips and tutorials, or provide personalized coaching to your followers. Utilize TikTok's duet and stitch features to engage with your audience and answer their questions.

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